It’s nearly the end of 2022, and we’ve finally reached a stage where brands…
social media influencers
For every content creator out there, one thing is as important as creating content,…
Let’s be clear. There is not an iota of doubt that social media has…
There’s no denying that influencers have taken over OTT platforms by storm. Especially during…
How many of you saw the title and thought, “Wow, that sounds a bit……
TL;DR: How do brand run effective influencer marketing campaigns? The key is finding the…
13.8 billion. In $ not ₹. That’s how big influencer marketing is, and everyone…
How does an influencer marketing campaign commence? Quite intuitively, it begins with influencer outreach….
When YouTube made an appearance, it changed our lives forever, for the better, of…
Established content creators with their #vacay pics and travelogues make collaborations look easy. For…
Brands are coming to an understanding of the power that paid media campaigns can…
We can spout numbers like viewers are 2.4x more likely to view user-generated content as…
One thing Instagram has taught us is that fashion is personal. You don’t have…
A hard and fast rule that guides today’s content creators is to find a…
If you’ve scrolled through Instagram or watched a healthy dose of BuzzFeed India videos,…